Convention Sales Management

The use of personnel selling in the hospitality and tourism context. Specific attention is given to the meetings and convention markets for hotels and other lodging facilities. The emphasis is on improving students' interpersonal communication skills and implementing the use of industry software.

Prerequisite: MARKETNG 300 or 301

Course Details

Campus: 
Amherst
Format: 
Online
Level: 
Undergraduate
Subject: 
Business / Management
Hospitality and Tourism
Number: 
HT-MGT 332
Semester: 
Fall 2019
Registration Status: 
Open
Registration: 
Monday, June 3, 2019 to Monday, September 16, 2019